Kylie Jenner Expanding Her Beauty Empire with New 20-Piece Nail Polish Collection

02/16/2016 at 07:44 PM ET

Kylie Jenner has got your lips covered with Kylie LipKit and now she’s got your nails covered too with King Kylie SinfulShine.

With the name inspired by her Instagram persona, the 18-year-old has collaborated with nail polish brand SinfulColors to create a 20-piece line, which will be the first of three limited edition releases.

“I love getting my nails done and nails in general,” Jenner told Women’s Wear Daily, which was the first to report the announcement. “I wanted to do something innovative and accessible to my young fans.”

The colors retail at an affordable price of $2.99, with the first collection ranging in multiple jewel shades. And much like her liquid lipsticks, each color has a fun name of its own including Koko-Nuts, Miss Chief, Kafe Latte, True Kolor and Miss Majesty, Jenner’s personal favorite pink shade.

On Tuesday, the Keeping Up with the Kardashians reality star teased her nail polish line on Snapchat, sharing a video of herself painting samples of a metallic hue.

Her 65 million fans and followers are well aware that Jenner is a fan of nail art, often showing off her latest designs and trends on social media and on her website and app.

“We didn’t want to just put a face on the product,” said Blake Decker, head of marketing for SinfulColors. “We desired someone with the insight into the category and someone who is a big influencer with Millennials.”

Go follow @art.kylie

A video posted by Kylie Jenner Snapchats (@kylizzlesnapchats) on

Expect the first release to be available on Feb. 26, with the second and third to launch in April then May.

Jenner’s beauty empire is surely expanding, having unveiled Kylie Cosmetics. In addition, she and older sister Kendall Jenner recently launched their clothing line Kendall + Kylie ahead of New York Fashion Week.

Karen Mizoguchi

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Showing 47 comments

skigirl25 on

And this made headlines, why???

skigirl25 on

Kylie’s ghetto nails in 20 different colors!!!

Pnut on

WHERE ARE HER PARENTS?! Any mother who allowes her daughter to alter her appearance so drastically at such a young age should be investigated. Kylie Jenner was the ugly duckling with no lips or special features whatsoever, so she had to go to and extreme to make herself remotely noticeable. Poor Kendall–she had to be so naturally beautiful and ruin Kylie’s life…. Womp womp wohhhhhhhhhhmp.

Pork Chop on

Kylie…we really do not f-ng care. Now go tell momma to go pay up for another non story about your grifter family.

Me on

WHAT BEAUTY EMPIRE??????????????????

Me on

KING KYLIE?????????????????????????????

SHE A LESBIAN????????????????????????????

Mulva on

You need to collaborate with Amber Rose for another nail color. It shall be called “Kanye Butt Finger” then ask Ray J what the color of “Kimmode Urinal Shower” should look like. Finally ask your boyfriend if you can roll out the color honoring what he does best and it will be labeled “Black Pedophile”

Sweetiebaby1 on

She has ruined her face.

UDontNoMe on

Too stupid to know we’re all sick to death of her face as well as her clan. Another sales gimmick for this pug-faced troll. “Beauty Empire”. She can’t even spell that. She is a vapid idiot.

UDontNoMe on

Wow .PEOPLE – bought and paid for. This pug-faced puppy wears GLUED ON NAILS !!! She’s never developed or designed anything. That would take more than her 2 brain cells.

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