WATCH AND SHOP: The 'It' Shoes for Summer - with an Exclusive Coupon Code

03/10/2014 at 06:00 AM ET

Katie Holmes, Alessandra Ambrósio, Sienna Miller and tons more stars have worn them, Mary-Kate and Ashley Olsen and Man Repeller have collaborated with them, Rita Ora and Alexa Chung have been the face of them, just about every cool girl in Europe owns them and now you can add these celeb-loved Italian shoes to your closet.

Check out the video below to see why Superga lace-ups have such a cult following.

Pop post-video quiz:

What makes these Superga kicks so awesome? They…

a) …have been worn by tons of It girls and celebrities.
b) …are affordable.
c) …are comfortable — and more supportive than most ballet flats.
d) …can be thrown in the washing machine to be cleaned!
e) …look cute with jeans or a dress.
f) …will never go out of style. Euro ladies have been rocking them for the past few decades and they’re still going strong.
g) …can be customized by writing on them with a Sharpie (we love the idea of putting our initials on the heel).
h) All of the above

The correct answer is h) All of the above. So get a move on and order a pair for yourself!

–Zoë Ruderman

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 26 comments

Paola on

Ha, I used to wear these shoes as a little girl in Italy. They used to cost about $ 15, all kids would wear those shoes because it was OK to destroy them since they were so cheap. And now they’re a “celebrity” trend…

booboochile on

Ever heard of Keds? I’m sure these are great, but saying ballet flats or running sneakers are the only flats options for walking around all day is not true.

MJ on

Love these shoes! So comfortable – I have them in almost every color. Definitely affordable!

MimiB on

Eh…I’ll stick with my Chucks or Sperrys.

Noemi on

In Italy we wear Superga since forever, so when they became so popular and styilish some of us were quite surprised.
But I tell one big flaw: if you wear them, most of all without socks, your feet will stink so much!!!

Hannah on

I loved these shoes too, my friend who is from Italy always wears them. The thing is, for 65 bucks, they get holes in them almost within months. It is a huge waste of money. Just warning people!

Ina on

I am from Europe and no one here is into these shoes AT ALL. Where are you people from People Mag doing your style research?!

ami on

Um, does it matter who wears these or what country does or does not wear them? I bought these because I think they’re cute and comfortable and will buy them again. As long as I like what I’m wearing trends don’t matter.

jeans75 on

Re; all the coolest, “Italian, French, Spanish, British girls” wore these shoes. This is recycled from last year’s “favorite” summer shoe–just another commercial for this brand that you can buy HERE at the top through Joyous…Just another commercial from People to get you to buy through their preferred vendor of Joyous–which works a lot of the time because everything they show is super hyped, and especially the “anti-aging” they use on a 19 year-old’s face…vs the age group they are really targeting…but I digress…

I own a pair, and they are o.k.–it all depends on what you are looking for in a shoe and these are like a ramped up pair of Vans or Keds. They are a 1950’s cute-type shoe with a taller sole than a Vans or Keds, but pretty much a same-type shoe. They are cute, but expensive at $65.

You can buy them at Nordstrom, and I got mine through a flash sale at Hautelook for half. All you have to do is google them to find a place online to find them outside of a Nordstrom. And obviously, get them on sale if you can because at least for me, $65 is not cheap or “reasonable.”

Sarah on

Um, the no blisters thing is BS, I’ve had a pair for 3 years and I get blisters every time I attempt them. Way more into my almost-identical Vans.

Next | 1 | 2 | 3 | Next | Show All

From Our Partners


Get every new post delivered to your Inbox.

Join 2,511 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters