Is This Lipstick Offensive? Sephora Pulls a Kat Von D Shade From Shelves

11/07/2013 at 04:48 PM ET

Kat Von D lipstickJason LaVeris/FilmMagic; Courtesy Kat Von D

When you consider the vast array of lipstick and nailpolish shades out there, it can’t be easy coming up with fresh names for various hues of red, pink and nude. (Although it does sound like a pretty great job.) But angry customers are drawing the line at a lipstick called “Celebutard” by Kat Von D.

The tattoo artist and reality star’s lip color line, Painted Love, sports sassy names like “Hellbent” and “Backstage Bambi,” even “Underage Red.” But parents of children with developmental issues were not willing to overlook “Celebutard,” which they say is insulting and offensive.

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“People with disabilities are the last to benefit from what some might call ‘political correctness,’ and what I would call basic human decency,” says Kim Stagliano, managing editor at Age of Autism, in the HuffPost Style blog. “Retard is still bandied about.”

Sephora pulled the shade from shelves and its website and issued a statement of apology, via CTV: “It has come to our attention that the name of one shade of a lipstick we carry has caused offense to some of our clients and others. We are deeply sorry for that, and we have ceased sale of that shade both in our stores and online.”

Kat Von D was not exactly full of remorse, Tweeting, “At the end of the day, it’s just a f—— lipstick,” before deleting the Tweet.

Do you think the name is offensive?

–Sheila Cosgrove Baylis

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Showing 152 comments

David on

After reading the last name, I have found that celebrities are not actually smart people. So in my opinion the name was spot on and the parents were and are over protective and fighting for political correctness which makes them fall in to the same category.

dsjg23 on

Its America.Can nobody says or do anything with out it being so serious.I mean you have the choice to buy it or not at the end of the day.WHY SO SERIOUS!!!

Todd on

These days everything is offensive!! Again, people need to lighten up..laugh a little… REALLY!! Offended by a lipstick name? next thing you know people will be offended by the name and logo of an NFL team… oh wait…. Here’s my solution to her “offensive” lipstick line… DON’T BUY IT!!!

RiQaY on

I’m pretty sure there is probably a different meaning behind it and they just want to get the special needs awareness back into play. That is all. I mean come on it doesnt say the word. Just people taking things too literal. I have a friend with 6 mentaly disabled kids she has adopted and she wants to find more of this shade by Kat Von D. She sees nothing wrong with it but she does stick up for her children above anything else. Society is sad now a days. Get a job and shut up so you can stop getting that govt check and help get us out of the recession.

Tammy on

No, the name does not offend me. What offends me is how offended people get these days. Also, I completely agree with what Chanelle said!

Corinne Mueller on

Really? That is silly to remove the lipstick. It didn’t say Retard, it said Celebutard. If that’s the case, why not get made at Leotards? Or Bastards? Shall I go on? Ridiculous, really.

Burbank on

I wish people would stop being sooo super sensitive. Grow up, already

donkey on

that this ‘story’ is a story, is all the proof a thinking entity would need to write our entire species off as – retarded.

Retard, retard, retard.

Grow up ffs.

Offendsmethatyoureoffended on

I’m not sure what the problem is. Retards exist. Avoiding the name doesn’t change the facts. What really is the difference between cripple or disabled? Retard or mentally challenged?
Fat or obese? Nothing. These are words. It’s funny how people pick and choose which words offend them. The thing is that we invented all of the words and theses similar terms ultimately mean the same thing. There is NO difference between retard and mentally challenged. If I use either term you know exactly what I’m referring to.

Now what’s to stop someone from deciding that the currently accepted terms are offensive? What then? We need to stop being so weak and offended so easily. Where does it end?

Lynn Johnson on

The saddest thing about this is that creature Kat’s inability to understand just how offensive the name is, indicating a true lack of humanity and decency. After this, I shall never read another artilce, watch a tv program nor support any company nor person involving or affiliated with Kat. And, I used to be a HUGE supporter of her!

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