Solange Knowles Remixes Her Wardrobe for Madewell

08/07/2012 at 08:00 AM ET

Solange Knowles
Courtesy Madewell

We’ve always admired Solange Knowles‘s sick sense of style, and now, the musician is putting her love of fashion to extra-good use as the face of Madewell‘s fall 2012 campaign, “Mix Well. Madewell.”

The message focuses on Madewell’s fun fall offerings — jeans and versatile tops — and how customers can blend it all to make inventive outfits of their own. According to the company, “Solange’s great style mix-matched perfectly with Madewell’s aesthetic.”

The starlet — already a face of Carol’s Daughter and Rimmel London — tells PEOPLE she keeps textures, shapes and silhouettes in mind when playing with her own wardrobe. “I know that because I wear so much color and print, I might not want to mix so many textures,” she says. “I am also attentive to my body. I love the way some of the oversized, extremely exaggerated, boxy proportions look on some girls … but it just doesn’t work for me.”

Her hair — most recently in braids — can affect the way she dresses, too. “[It] might manipulate how something looks on me versus a model,” she explains. But her mantra? “It’s all about what you feel works for you.”

Catch Knowles in Madewell ads next month, and on the cover of the brand’s fall 2012 catalog, also out this September.


Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 0 comments

From Our Partners


Get every new post delivered to your Inbox.

Join 2,511 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters