Kim, Kourtney and Khloé Model Kardashian Kollection Lingerie

03/14/2012 at 12:00 PM ET

Courtesy Kardashian Kollection

It’s the Kardashians like we’ve never seen them before. We take that back — we probably have seen them like this before. But Kim, Kourtney and Khloé are looking quite glamorous in their first round of ads for Kardashian Kollection lingerie.

The sisters wear the line’s racy bras, panties and hosiery in the image; the pieces they model are all available (on sale) now at Sears. “How fab is this new ad?” Khloé wrote on her Celebuzz page. “Nothing makes me feel sexier, plus it’s all so comfy! Killing two birds with one stone.”

Though the reality starlet does love the lingerie, in February, she told PEOPLE that shooting these ads isn’t always fun for her. “It’s a little nerve-wracking being next to Kourtney and Kim in lingerie or a bikini,” she said. “But that’s the blessing of having a line that’s designed by three different body-shaped women.”

The designers reportedly shot ads for their swimsuit line in January, so expect more skimpy photos in the months to come. Tell us: What do you think of the Kardashians’ latest ad?


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Showing 80 comments

Rosie on

Can we say photoshop….these heifers “WISH” they looked like this…..what a wonderful place this world would be if they went away FOR GOOD!

Sophie on

Nooooooooooo! Make it stop!

Miami on

They have been terribly photoshopped. Kourtney is pregnant, they earsed her belly, LMAO. And Kourtney looks so skinny, when everyone knows in reality she is very chunky.

Miami on

I meant to say that Khloe looks so skinny, when everyone knows how chunky she really is.

CJ on

They are all beautiful! I used to wonder what the big deal was with them until I started watching Kourtney & Kim take NY and Keeping up with the Kardashians. In my opinion, they are good people. Haters, feel free not to comment, because I’ve formed my opinion, but I know you will.

Sharon on

I think they are beautiful woman, but I think all of us have seen them in their underwear a little too much. I think it is time to stop with them being shirtless in one picture and in lingerie in the next.

Guest on

Cute outfits, but the Kardashians aren’t! They are too “Dolled” up and would be much more beautiful is they didn’t wear their weight in makeup.

Annie on

I don’t shop at Sears … cruddy old store … and this ad would not make me go there … you can find sexy underwear anywhere .. cheap or expensive .. it’s the body that’s in it that makes it look good .. not where you get it or who wore it in an ad. A lot of women look great in their underwear without hair extensions .. tanning .. photoshopping, etc.

Guest on

Umm, Kloe just does not look like anyone in that family. She looks huge next to her sister, hard to believe they all have the same father. She also looks like a drag queen, and her sister don’t look all that great either!

Guest on

Trampy (and fake) as ever. Their father/s would be so pround. Not.

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