See Charlotte Casiraghi's First Gucci Ad

03/06/2012 at 06:00 PM ET

Charlotte Casiraghi Gucci AdCourtesy Gucci

We didn’t have to wait long: Charlotte Casiraghi’s first “Forever Now” ad for Gucci debuted Tuesday, and as expected, it’s especially pretty. Casiraghi is from a long line of beauties, including her grandmother, Princess Grace of Monaco, and her mother Princess Caroline, who both modeled for magazines.

Appropriately, the competitive equestrian was photographed (by Peter Lindbergh) in front of a stable for her first campaign, a nod to her work and founder Guccio Gucci’s fascination with the art of riding, according to a release.

“[Charlotte] not only embodies the beauty and the grace of the equestrian, but is also a wonderful ambassador for the sport,” Gucci creative director Frida Giannini — who’s designed Casiraghi’s riding outfits in the past — said in the release. “I am delighted to be able to celebrate Gucci’s icons of heritage with someone who is so connected to the history and essence of this house. Charlotte brings the spirit of Gucci to life so elegantly.”

The model sounds equally smitten. “I admire Frida’s talent as a designer,” she added in the release, “and she has really managed to reinvent the codes of Gucci by giving them a modern twist and timeless elegance.”

Casiraghi’s ads will appear in newspapers and magazines beginning Wednesday; her relationship with the brand will last at least two years, and as part of her campaign, she’ll be shot by three more of the world’s most respected fashion photographers in a series of elegant sittings. Tell us: What do you think of Casiraghi’s first Gucci ad?

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Showing 63 comments

Carolyn on

Beautiful! She looks just like her mother.

GuesT on

Grace Kelly may u rest in peace. No other actress or heir could ever emulate you!!

to GuesT on

Grace Kelly is dead. this is her granddaughter. But why do people need to drag dead people into the discussion if the younger generation is accomplishing something? Same problem with the British princes. Diana these, Diana that. whatever, dead. you should comment on the people who are doing something.

GuesT on

Because my love SHE’s Not attractive like grace Kelly. Take a pill and take a long long nap and go away!!!!!!

Samantha on

She is gorgeous and stunning. Charlotte has had a far superior style to Kate Middleton ever since that hot pink pashmina at the tender age of 14. Middleton dresses very “single safe” and does not push the threshold, as Diana did. Missing Di big time! Charlotte is far more stunning than Caroline or Grace. Continue to post more about her.

Dandy on

Beautiful girl, (but not like her movie-star granny was).

guest365 on

Beautiful and she has all her clothes on!!!! How rare and how awesome.

Caroline Fairfax on

The family is loaded, so my query is why expose, and thus cheapen, her unnecessarily.

Selden Tearse on

She’s gorgeous just like her mother! Gucci snagged a beauty.

Rachel on

She is a natural beauty but not quiet on the level of Grace and Caroline. BUT, she is eons above Kate Middleton in style, beauty, class, and fashion. As for Kate’s sister Pippa, she is common nothing and needs to just drop out of site.

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