EXCLUSIVE: Behind the Scenes with Pantene's New Faces: Eva Mendes and Naomi Watts!

05/05/2011 at 07:30 AM ET

Eva Mendes for Pantene
Courtesy Pantene

Eva Mendes and Naomi Watts might not have a lot in common, but one trait they do share? Gorgeous hair. Now, the stunning stars are flaunting their luscious locks as the new faces of Pantene — and we have exclusive behind the scenes pictures! Mendes fronts the “Breakage to Strength” collection, while Watts is modeling for the “Flat to Volume” line. “The amount of torture I put my hair through with flat irons, blow dryers and curling irons leaves my hair extremely damaged,” Mendes said in a release. “With Pantene I can use all of these tools and still keep my hair healthy.” Watts, whose campaign will depict her without extensions or chemically altered hair, said she’s sticking up for women with fine tresses. “I want to let [them] know that achieving beautiful, voluminous hair is possible without damaging [it],” she added. Mendes said that the stars’ photo shoots were totally trick-free. “Each look was natural and never manipulated and my hair looked healthy and beautiful for every shot,” she said. And Watts claimed that her new shampoo did the job she was never able to do: style her own hair. “Since I became a mother, the time I have for myself has shrunk dramatically. So I am thrilled with Pantene because the quality of the products helps me get the volume I want with very little effort at all.” The ladies’ ads will hit print and TV markets in July. Stay tuned to Pantene’s Facebook page for more behind-the-scenes information, too. —Kate Hogan

Naomi Watts for Pantene
Courtesy Pantene


Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 17 comments

Jon on

I like The PHOTOS, good luck to the both of them on this!

Amit on

I love Naomi, glad she’s aging naturally and gracefully – she looks GREAT

Jon on

I’m glad Cheryl Cole will be The 3rd Judge on The U.S. Version of The X Factor, good luck! Also, I liked The Kate Middleton Wedding Doll, it’s very nice!

amy on

wow! naomi looks so old and wrinkly!

Ruth on

wow! naomi looks so old and wrinkly!

– amy on May 5th, 2011
Naomi looks wonderful and it’s a pleasure to see an actress who isn’t using botox (eg Nicole Kidman, Renee Z., etc.) Very talented performer and beautiful woman!

Beauty Counter blog: Insider tips on beauty products, hair, makeup, skincare, fragrances, spas, and salons » Blog Archive » Eva And Naomi For Pantene; Lady Gaga Wages A Lipstick War; And More… on

[…] beauty contract news: Eva Mendes and Naomi Watts have been named hair ambassadors for Pantene. [People] Photo: Greg […]

Eva Mendes is the New Face of Pantene | locks on

[…] her palatable locks, Eva Mendes is a ideal collect to be a new Pantene spokesmodel. People repository recently went behind a scenes of Mendes’ “Breakage to Strength” print fire to get some disdainful hair deets from a […]

Eva Mendes and Naomi Watts Pretty Up for Pantene | Poppin' Tails – Suckin' Heads – Gettin' It In…For Goodness Sake! on

[…] away in their just-revealed ads for Pantene. The actresses, announced as the new faces of the brand in May, represent Pantene’s “breakage to strength” and “flat to volume” […]

Eva And Naomi For Pantene; Lady Gaga Wages A Lipstick War; And More… | EVSONDY.com on

[…] And now for today’s celebrity beauty contract news: Eva Mendes and Naomi Watts have been named hair ambassadors for Pantene. [People] […]

How to Nail Eva Mendes’s Peachy Glow « Heptanews * Entertainment * Politics * Opinions * U.S. * Technology * Health * Leisure * World * Sports on

[…] dinero on her shampoo and conditioner, both from the Pantene Pro-V Medium-Thick Solutions line (she’s a spoksemodel for the company). “It’s classic and you can get it anywhere in the world,” she says of the […]

1 | 2 | Next | Show All

From Our Partners


Get every new post delivered to your Inbox.

Join 2,513 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters