Britney Spears Turns Designer with her First Collection for Candie's

06/29/2010 at 10:25 AM ET

Courtesy Candie’s

Not content to just be the face of the brand–and an international megastar!–Britney Spears is designing her own new limited edition apparel and accessories collection for Candie’s set to exclusively hit Kohl’s stores and on July 1. Britney tells that she was hands-on in the creation process of the line, from meeting with Candie’s designers to helping them sketch some of her favorite looks. “My personal style is a mix of comfortable and flirty,” she tells “I love cute little dresses, but I also love comfy sweaters and jeans.” So what can we expect from the star’s design debut? “I used a lot of studs and lace because I wanted to make the clothes cool and edgy yet girly,” Brit says, likening the assortment to some of her own must-have wardrobe staples. “I also love jeans, so I had to make sure there were some great pairs in the collection.” Also expect big necklaces and earrings as well as Brit’s favorite–a black trench coat. And like any good star designer, Britney will also appear in the national print, TV and and online campaign for Kohl’s, featuring the singer wearing the collection along with personal handwritten notes such as, “You’ll love these jeans!” with the tagline, “Designed by me for you!” The collection of apparel, handbags and jewelry will range from $14-$78. Check out the behind-the-scenes video below.Tell us: Will you buy Britney’s designs? –Gillian Koenig

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Showing 50 comments

mel on

I will definitely buy, everything looks great so far.

Bethany on

I’ve been looking for some crotchless jeans. If Britney designed them, I’m sure I’ll be happy. ;-)

Kayla on

I love Britney and want to support her in everything. I think the clothes look great.

Janelle on


Seriously though…she’s close to me age. We’ll have to see if they’re truly appropriate clothing for a mom with two kids. That’s they key if I will like them. I can’t stand when women dress too young for their age.

So far it looks cute!

Samantha on

I am so excited. The clothing looks awesome. I am a huge Britney fan and will definitely buy stuff this week!! :) GO BRIT!

D on

Do toothbrushes come with them?

D on

Ooops, nevermind. Got my celebs mixed up. I thought this was Jessica Simpson! My mistake!

Jane on

She seems like she’s doing so well. I’m happy for her. I don’t know if I’ll buy the jeans or not but they look great. She’s a cutie ;)

Jill on

Yep, I’ll be excited to see it! The clothes look really cute:)

Ali on

Yes,the clothes look cute.

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