Megan Fox's Sexy New Ads for Emporio Armani Underwear and Armani Jeans

01/12/2010 at 10:55 AM ET

Courtesy Emporio Armani

Victoria Beckham‘s ads as the face of Emporio Armani Underwear might have been sizzling, but her replacment Megan Fox gets temperatures rising in her new campaign for the Italian label — dressed in skimpy sets from Emporio Armani Underwear for seductive black and white photos. For her Armani Jeans campaign, the starlet debuts a stripped-down look, with damp hair, bare feet, and minimal makeup, and is dressed casually in a white oxford and jeans. The new series of ads, shot by Mert Alas and Marcus Piggott, featuring the 23 year-old will be unveiled in February on billboards in fashion meccas like New York, Tokyo and Milan. Why Fox? Giorgio Armani puts it succinctly: “Megan is young and sexy and has a lot of spirit,” he said, adding that his brands are “all about a youthful attitude, making her the perfect choice for the collections.” Tell us: What do you think of Megan as the new face of Emporio Armani Underwear?

Courtesy Emporio Armani

Courtesy Emporio Armani

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Showing 58 comments

Karen on

I really don’t see anything special about Megan Fox. There are many many better looking models. She is very pretty just nothing stands out to make her special, different or unique. I wouldn’t have even known it was her in the photos.

zaphyr on


Raja Kumar on

Oh Gosh! This is the smartest decision by GA, she makes GA looks more beautiful, thanks GA …..

Duv C on

Awsometastic!!! Excellent choice by GA…

underwear mouth on

…good, she deserves it and they finally shut her up….

Soccer Stud Takes Place of Becks (and His Pecs!) in Emporio Armani Underwear Ads | Living with style on

[…] the becoming different of the models at Armani this week. First Megan Fox finished her voluptuous debut, replacing Victoria Beckham. Now, the pattern residence is charity a hide look at their brand brand […]

Teresa on

Ahhh Megan is soooooo beautiful!!! I’m happy she took over, she is just absolutely stunning. I never liked Victoria, too skinny, snotty attitude and i never found her to be at all pretty. But Megan is awesome, i love that she’s honest and tough. I have yet to see a bad picture of her, she has the most gorgeous, flawless face i’ve ever seen. She’s my idol, i’m in awe of her! LOL :)

justin on

Jump on it!!!!

Jugalraj on

No Doubt its the right choise, Megan is Sexy, Hot & great body.

Sam on

I would tap her anytime!

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