Move Over, Becks! Cristiano Ronaldo is the New Face of Emporio Armani Underwear

10/09/2009 at 11:07 AM ET


After four sizzling seasons of David Beckham as the face and barely-clad body for Emporio Armani Men’s Underwear, he is taking a seat on the sidelines to make way for another international soccer sensation — Cristiano Ronaldo! Giorgio Armani announced this morning that the player for Spanish club Real Madrid and the national Portuguese team will be the “new official worldwide testimonial” for Emporio Armani Men’s Underwear and Armani Jeans starting from Spring/Summer 2010. We cannot wait to see the new ads! Tell us: What do you think of Armani’s choice of Cristiano Ronaldo?

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 90 comments

Freda Goldberg on

Perfect choice and about time.

Megan Fox Is the New Face of Emporio Armani Underwear « Celebrity Blog! on

[…] Becks and now Posh! Less than a week after announcing that soccer star Cristiano Ronaldo would replace David Beckham as the face of Emporio Armani […]

becca on

arrgghhh im so excited about this absolutely love ronaldo its definately the right decision :) hes so hot and one of the best footballers on the planet !!!

Caterina on

he is sooooooooooo sexy so much betta than becks i love cristiano!!!!!!!!!!!!!!xxxxxxxxxxxxxxxxxxxxx

Narieda on

um… Cristiano ronaldo is 10000000 times better, hotter and sexier than Becks, And plus becks is a thicko, at least Ronaldo has some brain! :D

moni on

Cristiano Ronaldo is the most beautiful man…Beckham is handsome, but Cristiano Ronaldo is gorgeous, different type of beauty in a man, unique.

Sally on

He certainly is easy to look at – for a very long time!! I Like Him Alot!

Ana on

Bieng 1st generation Portuguese Canadian I feel truly honoured, I strongly believe and have the upmost confidence that he will be an amazing asset to Armani, and he’s not bad to look at either. Thank You Armani and Thank You Cristiano

fish on

Cristiano is definitely the hottest and sexiest footballer in the world. He is so sweet and pretty.

Christiano Ronaldo on

That is very fascinating, You are an overly skilled blogger. I’ve joined your feed and stay up for searching for extra of your excellent post. Also, I have shared your site in my social networks

Next | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | Show All

From Our Partners


Get every new post delivered to your Inbox.

Join 2,512 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters