Kim Kardashian To Launch Signature Scent!

08/28/2009 at 10:11 AM ET

Jason Merritt/Getty

Looks like next spring there will be another star to compete with in the celebrity fragrance arena. Kim Kardashian has just announced that she will be launching her first signature scent through Lighthouse Beauty, which also produces 50 Cent’s soon-to-launch men’s scent. And while we brought you word that Kim would be creating a fragrance over a year ago, the reality star took her time finding the perfect partner. “Collaborating with Lighthouse Beauty was a really creative, innovative process,” Kardashian tells WWD. “What’s so different about their approach is that they have worked so closely with me on all aspects of my fragrance, the bottle, the juice…so I can develop a product that truly represents me and speaks to my fans….the fragrance really captures who I am.” Kim still hasn’t released the details of her new scent, but check back for more as they come in. Tell us: Are you excited to try Kim’s fragrance? What do you hope it will smell like?

Showing 13 comments

Amy on

I like the show Keeping up with the Kardashions, I think it’s entertaining, not to mention all the sisters are beautiful & sexy! There are so many people hating on the family, but when u got it u got it, don’t hate particapate! Kim’s fragrance will probably smell good the reason I say that cause she has good taste in fashion, and if it represents her I am sure it will be a nice smelling perfume. I know I will be buying it, hey even britney spear had a great scent and paris’s perfume. Can’t wait to buy Kim’s!!

Lorah on

Shes beautiful and sweet. I love her. Everyone else who has bad things to say about her are just jealous. Plain and simple.

I’ll buy her perfume.

Nicole on

People still buy celebrity scents? Wow….

lily on

I can’t wait!! I hope it will be a warm scent!

p.s. LOVE the show!!

sonia on

I really like Kim she looks to be a nice and polite person, hope her fragrance smells fresh and trendy with a little touch of romance , I will definetly support her !!!

Kim Fan on

Wow, jealousy here I see. I will try it, but I hope it isn’t floral. I am tried of the same old same old floral fragrances. How about a sweet, fruity one?

darcy on


Dawn on

I think she should have listened to her sisters and done a “DASH” perfume that they all like.

Kathie on

If it’s not 2 expensive & I like it I’ll try it.

Amber on

I would ABSOLUTELY try her scent! I hope the smell represents her Arabic ethnicity. Something different and bold!!! GO GIRL!

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