EXCLUSIVE: First Look at Bar Refaeli's Hot New Rampage Ads!

07/21/2009 at 11:59 PM ET

Courtesy of Rampage

Move over, GiseleSports Illustrated cover girl Bar Refaeli is replacing the now-pregnant supermodel as the face of Rampage for the brand’s fall campaign. The Israeli model appears in everything from sexy lingerie to hot going-out dresses to office-appropriate suits for the contemporary women’s wear line in ads shot by legendary photographer Gilles Bensimon at an estate in Los Angeles. We love seeing Bar all glammed up in the ads! Tell us: What do you think of Bar as the new face of Rampage?

Courtesy of Rampage

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Showing 83 comments

Jake Brown on

Bar is MUCH better looking than Gisele…much prettier face and better figure. I never understood the draw to Gisele. Hands down – Bar has her beat. I prefer to look at her over Gisele in any ad!

AJ on


DC on

And Leonardo Dicaprio dated both of them. I’m only slightly to supremely jealous…closer to the supremely side. ;-)



Sara on

she´s so vulgar… please!

Mimi on

I too have never understood the hoopla over Gisele…she’s not that pretty.

Samantha on

There’s absolutely NOTHING SPECIAL about her look. maybe if she smiled a bit or did something with her face to make her look sexy..instead of glum and bored…Bar will NEVER be a Giselle or replace her..

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brad on

i love bar refaeli ! she is beautiful and 1000 times better than gisele….guys used to make a huge deal about her before but ever since bar’s sports illustrated shoot she gets alot more attention from the male and female catagory….i can say without a doubt that she is the sexiest and most beautful person i’ve ever dreamt of laying my eyes on!

Tammy on

She is so sexy. She has to have one of the most beautiful bodies in the world. And as Jake Brown said, she’s far prettier than Giselle (bow wow)!

Carol on

They’re both beautiful, however, I also think that this model is more pleasing to the eye than Gisele. I have to give respect for Gisele though, She was pressured to get a nose job and did not do it!

Pimp on

she can be one of my Ho’s !

Alisha on

She is much more beautiful in the face than Gisele…much more.

BJH on

I also agree…never understood the draw to Gisele beside the amazing body. Her face is rather plain and harsh looking. Cute girl; not gorgeous.

Sandy on

They’re both beautiful. Each is pretty in their own way. Leonardo is one lucky dude hey…

Karin on

Why is it that Bar always goes picking after Gisele’s leftovers, let it be men or jobs? Bar is no Gisele…there is a reason why Gisele is known as the last true supermodel.

A on

I dont get the big deal from either one of them. They have nice bodies but their face is very average. Take away that star power and you have good looking girls, but not drop dead gorgeous. Beauty has turned very generic – the greats like Marilyn or Sharon Tate and many others are gone. There are still pretty ladies, but I find that some of the prettiest ladies out there are not in the media, they are walking down the streets, away from the star power. For both men and women, the star power either makes them overhyped by people who think they are the most beautiful people ever or they are crucified by jealous people (thinking they are not good looking does not make one jealous, being rude does however). I still dont buy the idea that the name does not affect how one feels about a celeb

Mari on

Bar is off the scale sexy. She totally is sexier and classier than Gisele.

Maurene on

She’ll never be Giselle. I think they should have let Giselle do it pregant you can’t tell. God Bless to her Tom and the baby.

Carrie Ann on

They are both beautiful women, but I still love Gisele. There is just something about her. She has an earthy not over glamorized sex appeal to me. Bar is hot, don’t get me wrong, she just seems plastic.

Jessi on

Come on, ladies. Let’s be honest. Bar is hot. She’s beautiful. I love men, but I sure would like to look like her! I’ve never thought Giselle was all that fantastic in her facial features. I think Bar definitely has the “It Girl” thing going on. Congrats to her.

Yvonne on

Bar has the “bar” way above Gisele!

maigen on

She is much more attractive then Giselle.

Myra on

Bar has a much more beautiful face than Giselle…. more feminine and sexy body than Giselle too. LOL I’m now a grandmother and wish I still have a young slim curvy body like Bar’s.

Pinkscones on

WoW… she is beautiful!!! Gisele has more sex appeal and thats what sells….

Holly on

Nothing super special about her really. Pretty girl who models clothing and looks good. Giselle is pretty too. Leo was one lucky guy for sure!

Linda on

Never did see what any one saw in Gisele, this one is so much better!!!

jenn on

I still would not purchase these outfits…

Melissa on

Pretty but she’s no Gisele she’s actually pretty average. Hmmm you think maybe they could find an American who is just as good looking and maybe keep it in the country for pete’s sake?

Mel on

She’s very beautiful, but I do not like the dumb look on her face..

Dawn on

I think they both have pretty faces but agree that Giselle doesn’t have much of a body (no hips, waist line, or behind). I haven’t really seen Bar. I actually think they kind of look a like. Also, I think it’s funny how they would use Leo’s replacement for Giselle (it’s almost like they do these things to spark trouble). (Like, have you noticed that they tend to post pictures of exes together or rivals like Jen and Angelina together?)

S on

Have any of you ever heard of “air brushing”?

Todd on

She is MUCH prettier than Giselle. By a landslide. I never understood what the fuss was over Giselle. She doesn’t have a pretty face at all and has a beak for a nose.

Dominique on

slu* slu* slu* a million times!

Carman on

M|ch3||3 0bama is a s***

Tony G on

Well, she meets my qualifications for looks, but I wonder what goes on in that pretty little head of hers. Is she a thinker too? The perfect catch?

MiMi on

Can we say photoshop!

Noel on

I wish the photos were more artful.

ricki bobbi on

@MiMi – seriously, I think she’s GORGEOUS, but maybe lay off the airbrushing

Zembla on

I think she is beautiful but like to many supermodel, no personality, same plastic face, no real smile… nothing… empty Sexy perfect body with absolutely no personality. Sad…

Not saying she is like this, but that’s what I see when I look at a picture like this. boring, sexy and nothing else… but Sex is the only thing people wants to see these days. I’m no stuck up, but I am so tired of the lack of originality of photographs these days.. it’s pathetic..

bar rafaeli on

i can say without a doubt that she is the sexiest and most beautful person i’ve ever dreamt of laying my eyes on!

Keri on

Bar is gorgeous. She actually looks like a prettier version of Lisa Marie Presley (check out her eyes!)

Sara on

The 2nd photo with the dress on is the reason why Bar will never be Gisele.

Great body ? Yes. Great presence ? No

lisa on

too skinny, most guys i know wouldn’t look twice at her, kim kardashian on the other hand, my guy friends love her

Viagra on

Oh Hot! Hot, hot hot!! Hottest. Very beautyful.

doni on

leo is the biggest idiot ever ! bar is the hotest girl on earth !!!!!!!!!!!!!

dan on

leo lost big time ! he is too old & cheep !BAR REFAELI should get a younger man ! bar- would you marry me? please..

gina on

rampage are soooo clever to use the hotest girl on earth !!!!! i will buy there whatever bar refaeli is presenting !

kiera on

i am so happy bar left leonardo the fat guy! she is way too young & beautifull & he is way to old fat & womanizer ! good for you sweet bar !

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superzxoz on

Wow… thats really hot.
Still find it funny you would pay more attention to the girl then the ad…

none of your beeswax on

her boobs are big

sherbird on

she looks great!

megashia on

i love it very much!!!!!!!!!!!!!!

Cory on

I saw Leo and Bar at an event a couple of yrs ago and can say that Bar is even more gorgeous in person. Probably the most beautiful woman I’ve ever seen close up (saw Adriana Lima as well as she doesn’t even compare to Bar).

juls on

She is pretty. I think that she looked good wit Leonardio de Caprio. cuz they were cute

justin Anderson on

How hot is that?

justin Anderson on

Whatever she is selling I am buying!

Sybenett on

Bar is simply stunning, all the best for her.

Eva on

Hi! I’m looking for some news about Bar Refaeli?

An Observer on

HaHa, Look at her neck!

Dr Frankenstein on

Ther’s nothing wrong with her neck that a couple of bolts wouldn’t fix…

kb on

photoshop disaster! wahoo!

Deecee on

My homeschooled girlfriend can do that.

Skrotum Little on

I really love those deformed shoulders and the extra short neck!


Copaus on

Muharr … the entire right arm, the neck and the head seem to be assembled very badly by a dabbler! LOL

Zaphod Clovis, CA on

Why did they photoshop that linebacker neck onto her in that reclining picture?

Jaypoc on

Oh My God1 Her head and shoulders are dislocated! Where did you find such a hot disfigured model?

Louis on


monkie on

I think an editor should have had the “first look” at this ad… wow but that’s horrible

Blue One on


Nothing is real !! Look at her neck on the top picture!! So funny!!
And look at the weird shadow in the back of her leg to help the photoshop sliming effect disappear!
Nothing is real!! they are selling us a dream! Wake up Neo, welcome to the real world!

John on


red on

Whats up with Bar’s neck in that first shot lol!!

Lorenzaccio on

Come on ! This is the worst Photoshop I’ve ever seen ! It’s not a neck she has, it’s a tree trunk !

Stephanie on

haha what happened to her neck?

sarah p on

am i the only one who noticed how bad of a photoshop job this is? her neck looks like a linebacker’s in the first ad.

Ashlee on

Nevermind the atrocious photoshop skills applied to this photo! Look at her neck and hand…NOT normal!

Miss14 on

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Nikki on

I can’t believe no one has pointed out that Bar seems to have dislocated her shoulder in the first picture.

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