EXCLUSIVE: Matthew McConaughey Launches j.k. livin E-Commerce Store

10/03/2008 at 06:58 PM ET

Gaz Shirley/Pacific Coast News

Matthew McConaughey has plenty on his plate between his acting career, modeling for Dolce & Gabbana and being a new dad, but he just launched a brand-new online store for his clothing line j.k. livin. The name takes its inspiration from McConaughey’s 1993 film Dazed and Confused, while his father is the man stenciled into the line’s logo. So what can you expect from the online arm of such a personal project? Jklivinstore.com has apparel for men and women, including sweatshirts and T-shirts, as well as accessories, infant onesies and even frisbees and wristbands! In the next few weeks, expect to see more T-shirt designs and sweatbands with music downloads, gift cards, foundation donations and more to roll out in the future. Check out the brand’s inspirational message and organic items at jklivinstore.com.

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Showing 26 comments

Nancy Dillard on

We love you Matthew. Texas misses you. You need to come home more often. Oh, and you need womens jeans and shorts and maybe some flip flops or something.

sunny on

If you notice the items he is selling, they are all things that he has wore or had in his hand when he seen in those “cute” pictures at the beach LOL, ex frisbie,bandanna. The man is very good-looking don’t get me wrong but if he is going to sell things, sell something that everyone is going to buy. You can only do so much with a bandanna LOL but I am sure most of his customers will be women.

Osbee on

The women’s range is slobbish.

sweetthing on

he is so full of himself, would not ever buy anything he sells, he’s rich enough; don’t even like his acting, nor his films, haven’t seen one.

lekili on

the shipping charges are high, UPS is much cheaper than FED EX.
Nobody is going to pay $8 for a $1 purchase.

newlywedemt on

how can you say that you don’t like any of his films, when you also say you haven’t seen any of them?

m on

How immature do you have to be to put FIRST as a comment! Come on are you in elementary school?

bak3dbean on

Think I’ll pass.

Nikki on

Why be haters? Just because he is rich, and doesn’t wear many clothes (BESIDES, WHO WANTS TO COMPLAIN ABOUT THAT! COME ON!! HES A TOTAL BABE!)

Why can’t he come out with a clothing line – everyone else has. Plus, he is all about organic – which I don’t think all of these other celebrities with clothing lines even consider.
Way to go Matt –

Les News, 100408 | GossipMax on

[…] McConaughey launches a new e-commerce venture called j.k. […]

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