Rachel Zoe’s Surprisingly Affordable Design Plans

08/21/2008 at 02:33 PM ET

Juan Rico/Fame

A new Bravo show, The Rachel Zoe Project, is not the only thing Rachel Zoe has up her stylish sleeve. Between styling stars like Jennifer Garner, Cameron Diaz, Joy Bryant, Debra Messing and more, the stylist extraordinaire is planning her own handbag line. With two collections for Judith Leiber under her belt, Rachel is ready to give it a go on her own. Her vision for her line is to create something that encompasses her own personal style. “Anything I do will always have vintage inspiration,” Rachel tells PEOPLE. “It’s the music I love, the clothes I love, the accessories I love and the icons I love from that time period [’60s and ’70s].” Currently, Rachel’s designs for Judith Leiber sell upwards of $800, but with her own line, that won’t be the case. “My number one goal is to bring a fantasy element to reality and make things affordable for people within any budget,” says Rachel, who counts London’s Topshop and H&M among her favorite places to shop. We can’t wait to get our hands on some of her deisgns. Products are expected in 2009, but no dates have been finalized. Tell us: Would you buy a bag by Rachel Zoe?

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Showing 12 comments

Kate on

OMG! i’m so excited to hear that she is coming out with her own line! i’ll be a die hard shopper of her line of cloths and bags :)

fayee on

I love her style she is an icon in my life.
if rachel zoe put out a clothing line i wouldnt own anything but it!
she is impecable.
a woman i would soon like to become.
she puts hope in young dreamers like myself
who’s only talent is clothes.
in other words if rachel zoe put out a line only thing i could say is
“I DIE” =]

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