Rachel Zoe’s Surprisingly Affordable Design Plans

08/21/2008 at 02:33 PM ET

Juan Rico/Fame

A new Bravo show, The Rachel Zoe Project, is not the only thing Rachel Zoe has up her stylish sleeve. Between styling stars like Jennifer Garner, Cameron Diaz, Joy Bryant, Debra Messing and more, the stylist extraordinaire is planning her own handbag line. With two collections for Judith Leiber under her belt, Rachel is ready to give it a go on her own. Her vision for her line is to create something that encompasses her own personal style. “Anything I do will always have vintage inspiration,” Rachel tells PEOPLE. “It’s the music I love, the clothes I love, the accessories I love and the icons I love from that time period [’60s and ’70s].” Currently, Rachel’s designs for Judith Leiber sell upwards of $800, but with her own line, that won’t be the case. “My number one goal is to bring a fantasy element to reality and make things affordable for people within any budget,” says Rachel, who counts London’s Topshop and H&M among her favorite places to shop. We can’t wait to get our hands on some of her deisgns. Products are expected in 2009, but no dates have been finalized. Tell us: Would you buy a bag by Rachel Zoe?

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Showing 12 comments

AnnieJ on

I would let her give me one for free.

Jodie on

I can’t wait..I definitely would get one without a doubt!!!

kasia on

Yes-that woman’s style is amazing:)

MariMac on

Do I have to wear a size 0 in order to buy one?

you're joking, right? on

Ha ha ha! Um, no. But maybe she & the Olsen twins can team up to dress the stick figures of the world.

Gwen on

Who is she?

Dorothy on

I saw one episode of her show and for my great surprise I wasn’t trilled by either her personal style and many of her choices for her clients styling. Too much layering sort of hippie looking clothes and fur (yuck!) and the dresses that she was picking-some were way over the top. I guess I got to see her line first before I make my mind.

Melissa on

I love her style and I love her vision of old glamour brought to modern life! I can’t wait for here show to start.

Jamilla on


ScarlettXOX on

Totally!!!! I LOVE RACHEL ZOE!!! IM HER BiGgEsT fAN!!!!!!

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