Sneak Peek: Rachel Bilson's Ads For DKNY Jeans

07/17/2008 at 11:23 AM ET

Courtesy DKNY

Gearing up to release her first line, Edie Rose for DKNY Jeans, Rachel Bilson strikes a pose for the line’s chic ad campaigns. In the actress’s first foray into design, she takes center stage to promote the juniors sportswear line in a chic black belted dress and funky vest. Just like in her everyday wear, Rachel seems to have combined her California cool fashion sense with an edgier runway sensibility. We can’t wait to see more when the collection is hitting stores like Macy’s, Dillard’s and Nordstrom in September. Tell us: What do you think of Rachel’s new ads? Are you excited for her line to come out?

Add A Comment

Got something to add to this post? Fill out the fields below to make a comment, ask a question or share a tip. We'd love to hear from you.

Note: If this is your first time commenting on Style News Now, your comment will need to be approved by our moderator before it will appear. Thanks for your patience, and check back again soon.

Showing 24 comments

Kim v on

I don’t like the look of the ad very much. I like Rachel, but no I won’t run out and buy her clothing.

E on

I think she really looks gorgeous… the whole look is really cool and if her new line looks anything like the way she wears daily, I´d defintelt buy some items.

Socialite Dreams on

I’m not excited…we’ll have to see though

Fashionista on

Sort of 80’s New Wave meets 90’s grunge, but not in a good way. Not wearable for most people. I don’t see a winner here.

Jenny on

Rachal Bilson is gorgeous in whatever she wears. It is a fantastic ad. I love it.

Tina on

Rachel Bilson is my idol! I love her style and she is my inspiration. When I get changed in the morning I think would Rachel Bilson wear that? I love this ad.

ALY on

will somebody please tell me where i can get the dress that Taylor Swift is wearing in the July 18 star tracks?? it is adorable.

Rachel Bilson For DKNY Jeans | Rachel Bilson : Just Jared on

[…] The collection is hitting stores like Macy’s, Dillard’s and Nordstrom in September for $19.50 to $49.50 per piece. Thanks, People! […]


um. Its not going to be a hit. not like J.Lo or Sean John. she wants it to be taken seriously? I think no one will take her line seriously because she is not famous but only famous to teenage OC fans. Her clothing line won’t last at all. but good luck to your un-sucessful clothing line Rachel. STICK TO ACTING baby


Rachel Bilson For DKNY Jeans | Not Just Purses on

[…] The collection is hitting stores like Macy’s, Dillard’s and Nordstrom in September for $19.50 to $49.50 per piece. Thanks, People! […]

Jane on

I really love Rachel Bilson. It’s embarassing to say, but The O.C. was my guilty pleasure and I just think that she is a great actress. Also, from what I’ve seen in magazines, she has a very cute but original style so it’ll be exciting to see her new line. However, just because she’s an actress doesn’t mean she’s a designer, so we’ll have to see. Plus, it’ll probably be overpriced.

justice on

hope her clothing line goes good because movie actress not.

luiza on

i love rachel bilson. she is my role model ever since. i kinda like her ad. but she doesn’t look like herself. :| i dunno why. but i will probably buy something if something came out here in manila

luiza on

i love rachel bilson. she is my role model ever since. :) i love the ads. but she doesn’t look like herself. but i will probably buy something if her line come out here in manila :)

lida on

rachel i love this girl either she’s not famous i think that her line can take seriously for me she’s my idol too and my source of inspiration conserning clothes and caracter kiss sweety

Jen on

Although her face looks strained in this ad, I believe she has the best style of anyone in Hollywood so I appreciate that she is coming out with a line more than I would JLo or Lauren Conrad.

monica on

i’d like to buy that stuff..but why isn’t it sold here in italy too?????

Marley on

Although I like Rachel’s style alot, I am not SUPER impressed with the clothes so far…However I would have to see the whole collection (also, up close and personal) to make a final opinion!

Brooke on

i think the look is great.
people look more to who is wearing it rather than what it looks like. and personally i would wear this. its adorable, and definitly something that would set a trend in some areas.

Elitada News » Rachel Bilson: Maid of Honor and Bridesmaid Dress Designer on

[…] Stonerick to O.C. and Gossip Girl creator Josh Schwartz. Rachel, who just launched her first line Edie Rose with DKNY Jeans, has been wearing Brian Reyes both on and off the red carpet since he launched his ready-to-wear […]

jen on

The clothes seem to be neutral and flattering cuts. Bilson understands how to fit a petite figure so I completely understand where she is coming from. It is the type of clothing you mix with more colorful pieces from other brands. I see good basics

Kim on

I love Rachel Bilson! She’s soo sweet! Where can we buy stuff from her line in Canada?

Hilary Duff Teams Up with DKNY Jeans for a Stylish New Line « Entertainment Blog! on

[…] over Rachel Bilson, DKNY Jeans is gearing up to turn another celebrity into a design star. Hilary Duff has just announced that she’s partnering with the label to co-create a […]

From Our Partners


Get every new post delivered to your Inbox.

Join 2,511 other followers

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters