Emma Watson as the New Face of Chanel? "100% Not True"

06/16/2008 at 09:35 AM ET

PA Photos/Landov

The internet is abuzz with reports that Harry Potter star Emma Watson is stepping in to replace Keira Knightley as the face of their Mademoiselle fragrance — to the tune of a 3 million pound contract! Unfortunately for Watson, unless there is a magic trick at foot, this is all simply smoke and mirrors. A rep for Chanel tells PEOPLE that the rumor is “100 percent not true. We can’t figure out where this came from. It’s everywhere!” Tell us: Who would you prefer in Chanel ads? Current face Keira or Emma?

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Showing 48 comments

Emma Watson: The new face of Chanel? - Page 3 - SnitchSeeker.com on

[…] its just a rumor ppl it just been comfimed on people.com she wasnt right for the part anyway..shes too young, she is pretty i guess but i dont think she is the right person for chanel. Emma Watson as the New Face of Chanel? “100% Not True” – Off the Rack – StyleWatch – People.com […]

Trisha on

Keira has a gorgeous face for couture fragrances but why not Emma? Change is always good and she’s adorable.

Anthea on

Emma of course!

Renata on


Tear on


stacy on

emma is not right for such high fashion…she is pretty but she is very plain looking…if it wernt for harry potter she would not had of been seen anywhere. to be in a chanel ad or anyother high fashion ad you have to have a wow look about you. i just can see emma model for chanel. sorry.

lauren on

emma is just too young to really embody that elegant chanel image. and it’s true, she is a little plain-looking. keira, definitely.

Cucumber eyes on

she is nice and has style but i think she’s too young for the chanel…

Christina on

Emma! Chanel needs a new face and Emma is just starting her career and has a lot in store for her, Keira has already had her chance in the spot light. It’s time for someone new!

Jacee on

Emma, for sure! I think she has a much healthier body image than Keira Knightley. Plus, it would be awesome if she could encourage other young women to dress with a little more class and style, instead of looking like baby prostitutes.

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