Designers for Less: Gryson for Target

04/05/2008 at 06:00 AM ET

Courtesy of Target

It’s no wonder that celebs like Jessica Biel and Sophia Bush adore Joy Gryson’s chic, easy bags. As longtime admirers, we can’t wait to acquire our own Gryson bag — from Target! The latest collaboration in their GO International collection has all the details, like chunky zippers and braided handles, that we love about the high-end line, but at a price that lets us stock up. Call us obsessed, but we had to ask designer Joy Gryson to let us in on her design philosophy: “I am a real-life girl, so I make sure the bag is something I would want to carry. This line is all about special touches to make it stand apart.” Her favorite bag? It’s the woven satchel because “it’s roomy enough to fit my life on a daily basis, but not too big.” Click here to check out the whole line at

FILED UNDER: Bags , Bargains , Jessica Biel
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Showing 5 comments

lise on

Omg!!! I love designer gone cheap. I’m so excited to see the new line. The purses here look like something I would use a llot!

KC on

Love it!

I bought the Woven cross body pouch and the woven tote bag and they are fantastic! It just goes to show mixing a little cheap with chic is the way to go.

bellechic27 on

I love these! One of my other favorite stores for cheap “designer” purses is!

Milly on

I bought the Woven Tote Black patent and i love it!!…Its pretty and roomy, good price too.
I have received alot of compliments.



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