Help Ralph Lauren Target Breast Cancer

10/10/2007 at 03:00 PM ET

Courtesy of

Ralph Lauren’s polo player logo has become iconic, but to benefit Breast Cancer awareness, the designer has moved a target front and center on his shirts. Ralph Lauren has teamed up with to create a limited edition polo shirt to benefit the Fashion Targets Breast Cancer fund, an effort that raises public awareness and funds to support breast cancer research, education, screening and patient care. The exclusive FTBC polo shirt is available in five different colors and 100% of the net proceeds will be donated to Fashion Targets Breast Cancer. To buy a Fashion Targets Breast Cancer polo, $75, go to Check out the behind the scenes shoot of the polos, as well as some startling facts on breast cancer here.

FILED UNDER: Accessories
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Showing 3 comments

Kim v on

I appreciate that these shirts are for charity, but couldn’t they make them a little less fug?

alex on

i totally agree but the shirts look as if the person whos wearing them wants someone to shoot an arrow through their boob… :/ ouch

Elle on

Kim V, I totally agree. I would have preferred a pink ribbon, especially on the red shirt, would have been cute!

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