Bid on a Proenza Schouler Gown for Charity!

04/02/2007 at 10:30 AM ET

Starting April 1st, fashion fans around the world will have the opportunity to bid on a one-of-a-kind Proenza Schouler couture gown inspired by Lancôme’s Hypnôse fragrance. From April 1st through April 10th, will be hosting the auction — all proceeds will go to Save the Children, an international charity dedicated to improving the lives of children around the world. The The floor-length gown with silver sequins and purple chiffon overlay is valued at $20,000, but bidding will begin at just $5,000. Check out the auction’s special site,, for more information and behind-the-scenes video of the making of the dress. If the couture gown is out of your reach get the perfume at

Photo: Harper’s Bazaar

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Showing 9 comments

BC on

Pretty Dress!

Jemma on

The gown is BEAUTIFUL! It would look great on a hollywood star walking down a red carpet. I hope it pulls in alot more than $5,000 for the charity though, that would be nice.

Elda on

i love the dress, anything that can help children is a great ideal regardless the price.

R on

I love this dress and Proenza Schouler always make it through. This is definetly a dress I would bid on and it is absouletly gorgeous.

Mary on

The dress is definitely gorgeous.

katia on

WHAT A SHAME!!! It was NOT made for a good cause but it just an advertising vehicle! The designers do PR campaign for themselves as well as Lancôme and the girl. They don’t mind the children..where are these children? Heve you seen them or just a bottle of aromatic water that they push on the market? They are all shallow, stupid people, so young and already have no principles will do whatever to make money.

KT from Cda on

Like who has $5,000 just hanging around? I realize its for charity but atleast offer something that most people can afford to part with. That dress reminds me of the 70’s.

katia on

Was so angry with them about all that fake charity issue that forgot to say that the dress is nothing to write home about. Again these two young designers could be more adventures but Lancôme said them that their customers are conservative ladies after 50s so please no surprises.

CarolMariane on

If I had her height, I’d wear a Prouenz Schouler dress like that, although I don’t particularly for the material that goes across her bust line. Love the colour though.

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