Heat Up Valentine's Day With Down-Below Hair-Dye Kit

02/10/2007 at 02:00 PM ET

Remember that episode of Sex and the City where Samantha attempted to become a blonde, um, everywhere only to end up with Bozo the Clown-like results? Well, Betty Beauty is attempting to make dyeing down under a safer and more fun experience — even introducing a hot pink dye with heart stencils just in time for Valentine’s day. If you’re up for trying it out, you can find four “natural” colors along with the special hot pink for $20 each on bettybeauty.com.

Photo: Courtesy of Betty Beauty

FILED UNDER: Beauty , Holidays
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Showing 19 comments

Rara on

I don’t think that s very attractive and neither does my husband

lexy on

Kinda creepy.

rachel b. on


i love dark chocolate on


Jo on

HAH! Thats hilarious. I would have never thought of that. That made me giggle :-)

rachel b. on

are you serious?

Amber P on

Thats very intersting!! Who would have thought you could dye ‘hmm mmm’ down there?

I’d try it, cause I have a ‘landing strip’ that could be blonde insted of brown.

It sounds awesome esp if you’d like to match the top with the bottom.

Tayme on

Hmmmm…different strokes for different folks, haha. Match the carpet with curtains…I couldn’t help myself.

L, K. on

My husband would think I was on drugs.

Alice on

Yeah, that is a part of my body that I don’t want my husband to laugh at. No thank you.

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