Beyonce's (& Oprah's & Gwen's) New Tool: The Beauty Blender

01/26/2007 at 11:28 AM ET

If you haven’t tried the BeautyBlender makeup sponge, you are in for a surprise. This egg-shaped makeup applicator was created by two young Hollywood makeup artists who were tired of using regular old makeup sponges. It has no hard edges, so makeup (foundation, blush) doesn’t streak as you blend it in. And the pointed tip can be used to apply concealer under the eyes, on a spot or in hard-to-reach places, like around the nose and mouth. Makeup artists are nuts for this thing — as are Oprah, Gwen Stefani and Beyonce. To buy the Beauty Blender makeup sponge, $20, visit or

Photo: gilbert flores/Celebrity Photo

FILED UNDER: Beauty , Beyonce , Gwen Stefani
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Showing 8 comments

beth on


Do you know where to find a dress like Felicity Huffman wore to the IFC Spirit Awards? It’s gorgeous, although I don’t like the slit in the chest area – but it looks like it would be a great summer or beach dress, I’d even wear it for a beach wedding! Thanks!!

beth on

P.S. What did they do to Diane Keaton’s finger in the ad for ‘Because I Said So”?? It looks freaky and unnatural (I know People is not responsible for what is airbrushed/not airbrushed/photoshopped in ads..).

C on

Great idea, but $20 for a sponge … that’s a little excessive.

Jacquie on

The Beauty Blender sponge is everything they say it is and worth every pretty pink penny.

KT fr Cda on

Great idea but not for $20.

Caroline on

Cool idea, but not worth $20.

Caroline on

Cool idea, but definetly not worth $20.

Ahmad on

It is perfect time to make some plans for the future and it is time
to be happy. I’ve read this post and if I could I desire to suggest you some interesting things or suggestions. Perhaps you could write next articles referring to this article. I wish to read even more things about it!

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